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Coaching for entrepreneurs conversation between Jop Boersma and entrepreneur in The Hague
For entrepreneurs who are more than their business
Coaching for entrepreneurs

The Hague or online.

Coaching for entrepreneurs who are more than their business

Does this sound familiar?

You run your own company, which means few people still really challenge you. Clients want results, your team wants direction, your partner wants you home. You stand in the middle and have to weigh it all.

From the outside it sometimes looks like it runs by itself. From the inside you know better.

There are choices you have been circling for a while. About the direction of your company, about what you still want, or about how long you can keep up this pace. You do not really need someone with advice. You need someone who makes room for what is actually going on and thinks along with you without an agenda.

Sound familiar?

As an entrepreneur you are often on your own

Not everyone understands what it is to be ultimately responsible for your own company and for everyone who depends on it. The image people have of entrepreneurship usually does not match what you feel each morning.

You have few real sparring partners

You cannot discuss everything with your team or your partner. The people closest to you have stakes or want to protect you. You miss someone who stands outside the system and can think along sharply.

The line between you and your company is thin

What plays out in the company plays out in you. What plays out in you carries through into the company. You sense that this is not always healthy, but you do not quite know how to create space between the two.

You no longer know exactly what you want

You are so used to doing what is needed for the business that the question of what you want yourself has slipped into the background. In the long run that costs more than you think.

What can you expect?

How we work together

The work we do together is open to everything that lives in you as an entrepreneur. The business questions and the personal questions sit in you in a place where you cannot pull them apart. That is not a problem, that is the starting point.

A deeper approach

We do not stay at the surface. Where other conversations get stuck on strategy or tools, we go to the layer beneath. What steers your choices, which patterns do you repeat, what do you keep alive and why. That brings insights that do not evaporate the moment you go back to work.

The time it needs

Not exactly 45 minutes of talking and out the door. Our sessions last 1.5 hours, so we have the room to work with whatever shows up in the moment. Everything is welcome. Without judgement, with full attention.

A safe space

What you say here, stays here. Confidentiality is not a formality, it is the ground this work stands on.

Flexible in form

Sessions take place on location in The Hague (indoor or outdoor), online, or a combination.

Lasting change

What coaching for entrepreneurs brings you

Most entrepreneurs who come here do not arrive with a problem you fix in a few weeks. They come because they sense that something structural needs to shift. What often comes back:

More calm in how you run your business

Less reactive, more from overview. You spot earlier when something is no longer right and step in sooner. Not by working harder, but by choosing more clearly.

Clarity about what you do and do not want

You see which opportunities belong with you and which do not, even when they look attractive on paper. That keeps you from losing months or years on things that turn out not to fit.

Space between you and your company

You can again tell the difference between what is yours and what belongs to the business. That makes you better at both.

Conversations that dare to exist

With your partner, your team, your investors. You learn to name difficult things earlier instead of stockpiling them.

Personal growth that carries into your work

Because you and the company are in many ways one, working on you delivers something for the business directly. Not always in numbers, but in how it runs.

In depth

What does a coaching for entrepreneurs package look like?

Coaching for entrepreneurs with me is not a standard programme. No five modules, no workbooks, no mandatory homework. What it is, is a series of conversations that together form a direction.

We start with an introduction. An hour to see whether there is a click and whether your question fits my approach. If we decide to work together, we choose a package that suits your situation. The duration and form we choose together based on what fits your question. More on that below in the packages.

In the first sessions we go deeper into the question. What do you say you want, what turns out to lie underneath, which patterns do you carry from earlier phases of your business or life. That first round can be confronting and at the same time relieving. Many entrepreneurs notice that things come up that have been asking for attention for a long time.

After that we work step by step. Each session picks up a piece of what is alive. Sometimes that is a concrete situation at work, sometimes something older, sometimes something in your body that is sending a signal. We let the form follow what is there, not the other way round.

Between sessions we take space, so that new insights can integrate. Most of the work happens not in the room but in the weeks after, as what you have seen begins to live.

At the end of the package we look back. What has shifted? What is still open? What do you take with you? Sometimes that is a clear ending, sometimes there are still steps to take. But something has started to move that has put you back on course.

Coach Jop Boersma on location in The Hague
About me

Am I the right entrepreneur coach for you?

I work with entrepreneurs who feel their company touches them at a layer where strategy alone does not reach. With 12 years of experience as a self-employed entrepreneur, I know what it is like. My approach combines psychology, systemic work and an integral, experience-based way of looking. No fixed step-by-step plan, no quick fix. But room to see more deeply what is actually going on and to move from there with more clarity. I work on location in The Hague. Sessions live indoor or outdoor, online or in combination.

What you can expect from me

  • A conversation that looks beyond your question
  • Time to think things through without having to do anything
  • A clear view of what really matters to you
  • Experience with entrepreneurs, leaders and professionals
  • Confidential and without judgement
My story →
Offer

One journey, one starting point: you

You begin with a free, no-obligation intake of about an hour. We discuss your situation and look together at what's needed. The sessions afterwards last 1.5 hours, so we have all the space and attention to be with you, without rush or pressure.

Step 1
Introduction
Short phone call. Free.
Step 2
Intake
About an hour, online. Free and no-obligation.
Step 3
The programme
3 sessions of 1.5 hours, over 6 to 8 weeks.
Step 4
Continue or not
In the third session we look together whether this feels complete, or whether there's more to gain.
The Programme
Intake + 3 sessions · 5.5 hours of coaching

In three sessions we explore what's going on, you recognise your patterns, beliefs and stories and gain new insights to start working with. If you want to go deeper afterwards, we continue. If you'd like to leave it here, that's good too.

No-obligation intakeIncluded
Number of sessions3 × 1.5 hours
Period6–8 weeks
FormatIn-person, online or combination
€ 165 per session

Total € 495 for the whole programme. Same rate for business, excl. VAT.

Book an introduction call

Continuing after three sessions?

If you want to go deeper, we continue the journey with a next block of three sessions. You only decide that once you know what we do and what it brings you. Individual sessions for maintenance are always possible.

Follow-up block of 3 € 495
Single session € 165

Tailored

For specific challenges such as (impending) burnout, grief, major life transitions or reintegration. Also for teams and organisations. A programme fully tailored to your pace.

On request Get in touch

Many employers cover coaching through their training budget, so it's always worth asking. Are the costs a barrier for you? Let me know. There's sometimes room.

Ready for the step?

Are you ready for real change?

In a no-obligation introduction we explore together what is going on and whether there is a click. No commitments, just an honest conversation.

Book an introduction
Frequently asked questions

Frequently asked questions about coaching for entrepreneurs

Businesscoaching focuses primarily on the strategy and the running of your company. Coaching for entrepreneurs starts with you as the person who runs the business. The business questions come up, but the starting point is the human behind the company, not the figures or the org chart.
For freelancers, owners of small and medium-sized companies, and entrepreneurs who run their business with partners. The size of your company matters less than the question: do you sense that something deeper is asking for attention.
It depends on the package and on your question. The packages below show the options. We choose together what fits where you stand right now.
The Programme consists of an intake and three sessions and costs 495 euros (165 euros per session), the same rate for business excluding VAT. If you want to continue afterwards, you can take a follow-up block of three sessions or book single sessions at 165 euros per session. For more intensive challenges we make a tailored proposal.
Sessions take place on location in The Hague. We can work live, indoor or outdoor, depending on what fits. Coaching for entrepreneurs can also be done fully online or as a combination of live and online.
If coaching demonstrably contributes to running your business, you can usually deduct the costs as business expenses. Always check your own situation with your accountant, since the tax authority looks at the business interest.
An hour-long introduction often gives the answer. You hear how I work, I hear what is going on for you, and we look at whether there is a click. Only then do we choose if and how we go further.

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